Billing guide

Billing service vs billing software vs built-in billing

Three ways to get insurance claims paid, who does the work in each, and what they cost at real claim volumes for chiropractic, acupuncture, and massage practices.

Facts checked November 9, 2026

Quick answer

A billing service does the billing work for a percentage of collections, typically 4–9% with a monthly minimum. Billing software is cheaper but your team does the work. Built-in billing, like Soundry, sits in between: automation and a billing team inside your practice software for $100 per month plus $2 per claim and 3% of insurance payments, with unlimited providers and the clearinghouse included. Small and mid-size practices that want billing off their plate without a percentage-service minimum usually fit built-in billing best.

The three models

Billing serviceBilling softwareBuilt-in billing
How it is pricedPercentage of collections, typically 4–9%, often with a monthly minimum; some charge $3–8 per claimMonthly software fee plus clearinghouse feesSoundry: $100/month plus $2 per claim and 3% of insurance payments, with unlimited providers and clearinghouse fees included
Who does the workThe billing companyYour staffAutomation plus Soundry’s billing team
Eligibility checksVaries by serviceYour staff runs themAutomatic; 100 per month included
Rejected claimsWorked by the serviceWorked by your staffBilling team helps fix them; payer phone follow-up under Denial Protection
Appeals and aged A/R follow-upUsually included in full-service plansYour staffNot included
Practice softwareUsually separate; you keep paying for your EHRIncludedIncluded
VisibilityReports from the serviceFullEvery claim, payment, and fee visible in the app

Worked cost: 60 claims and $4,000 in insurance payments a month

Monthly fees for one provider, using each vendor’s published pricing.

Monthly feesWho does the work
Percentage service (7%, $1,500 minimum)$1,500 + your EHRThe service
Software + clearinghouse (ChiroFusion Essentials)$149Your staff
Software + clearinghouse (Jane Practice + Claim.MD)$159Your staff
Built-in billing (Soundry)$340Automation + billing team

Worked cost: 200 claims and $14,000 in insurance payments a month

The same models at a busier single-provider practice.

Monthly feesWho does the work
Percentage service (7%, $1,500 minimum)$1,500 + your EHRThe service
Software + clearinghouse (ChiroFusion Essentials)$149Your staff
Software + clearinghouse (Jane Practice + Claim.MD Unlimited)$219Your staff
Built-in billing (Soundry)$920Automation + billing team

Soundry: $100 base, $2 per claim, and 3% of insurance payments, excluding flat $4 exceptions for unmet-deductible and missing-ERA claims. Percentage service: American Chiropractic Billing’s published 7% of net collections or $1,500 minimum, whichever is greater; collections here include patient payments, so treat the figure as a floor.

Software figures exclude your staff’s billing time, which is the main cost of billing yourself. ChiroFusion also charges a $299 setup fee, and Office Ally charges $44.95 per Tax ID/NPI in months you bill non-participating payers.

Which model fits your practice

  • Billing service: you collect enough that the minimum stops mattering, you want appeals and aged A/R worked for you, and you are happy to keep separate practice software.
  • Billing software: you already have a trained biller with time to check eligibility, submit claims, post payments, and work rejections.
  • Built-in billing: you want billing done inside the software you schedule and chart in, with automation and a billing team, at a cost that scales with your claim volume.

Read how Soundry’s built-in billing works, compare Soundry with Jane and ChiroFusion, or see full pricing.

Frequently asked questions

Should I use a billing service or billing software?+

Use a billing service if you want someone else to handle all billing work, including appeals and aged A/R, and your collections are high enough that a percentage fee and monthly minimum make sense. Use billing software if you have trained staff with time to bill. Built-in billing like Soundry suits practices that want the work automated and supported without hiring a biller or paying a percentage-service minimum.

How much does a chiropractic billing service cost?+

Most chiropractic billing services charge 4–9% of collections, and some charge $3–8 per claim. American Chiropractic Billing, for example, publishes 7% of net collections with a $1,500 monthly minimum. Soundry’s built-in billing is $100 per month plus $2 per claim and 3% of insurance payments.

What does Soundry cost for a small practice?+

For 60 claims and $4,000 in insurance payments in a month, Soundry is $340: $100 base, $120 in claim fees, and $120 (3%) of insurance payments. That includes the practice software for unlimited providers, the clearinghouse and its fees, 100 eligibility checks, and billing-team help with rejected claims.

Does Soundry’s built-in billing include appeals?+

No. Soundry’s billing team answers billing questions and helps fix rejected claims, and Denial Protection adds correction support and payer phone follow-up for eligible claims. Formal appeals are not included.

Sources (checked November 9, 2026)

Competitor prices and features change; confirm current terms with each vendor before you decide.

Try built-in billing for 7 days

Soundry is $100 per month plus $2 per claim and 3% of insurance payments. Pricing checked November 9, 2026.

No long-term contract — cancel anytime in the app.